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Monitoring Social Media Images is Essential for Brand Managers
Reading Time: 4 minutes Monitoring Social Media Images Unlocks More Detail Than You Can Imagine As a brand gets bigger, it has less control over how it’s represented online. That’s […]
Press Release: VISUA’s ‘Deploy-Anywhere’ On-Premise Solution
Reading Time: 3 minutes Press Release VISUA Solves Key Corporate Visual-AI Challenges With ‘Deploy-Anywhere’ On-Premise Solution Removing a key barrier to entry for large enterprise companies and those processing sensitive […]
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10 Best Social Listening Tools (According to Forrester)
Reading Time: 6 minutes A close look at some of the best social listening tools available There are some things you need to carefully consider when choosing something as important […]
Capitol Hill Camp Auschwitz Shirts – A Cautionary Tale
Reading Time: 5 minutes Could the “Camp Auschwitz” shirts have been prevented? Header image credit: Tess Owens/Vice News At this point, you will have at least heard of, if not […]
Infographic: The Power of Visual Mentions
Reading Time: < 1 minute There is no denying it, social listening tools that have the ability to track visual mentions are the most powerful. A picture paints a thousand words, […]
The Deepfake Detection Arms Race
Reading Time: 5 minutes Can deepfake detection technology keep up with malicious creators? The manipulation of images is nothing new. From making it appear as though fairies are real in […]
Maximising brand engagement in a new era of in-depth insights
Reading Time: 4 minutes Innovative Object and Scene Detection technology enables the gathering of visual data which can be used to enhance brand engagement All marketers have a single, defining […]
6 Visual Phishing Detection Evasion Techniques
Reading Time: 3 minutes Visual phishing detection evasion techniques are becoming more sophisticated In our recently published Visual-AI in Anti-Phishing white paper, we talk about how sophisticated online scammers, or […]
A close look at common challenges in anti-phishing
Reading Time: 4 minutes Taking a deep-dive into the challenges within the anti-phishing industry. Challenges in anti-phishing are becoming ever more difficult due to the increasing sophistication of evasion techniques […]
Social Listening is Pointless if You Can’t Track Visuals
Reading Time: 4 minutes In the visual age, social listening platforms need to keep up, says Senior Content Manager, Claire Kane Social listening is nothing new. It’s something marketers and […]
Infographic: Closing the Net on Phishing
Reading Time: < 1 minute A glance at the challenges of anti-phishing and how Visual-AI can help Our recently released white paper details the discoveries we made while researching online crime […]
Did We Just Accidently Revolutionize Phishing Detection?
Reading Time: 5 minutes Visual-AI is the missing piece of the puzzle when it comes to tackling Phishing By: Alessandro Prest, Chief Technology Officer, VISUA Some of the best discoveries […]
Press Release: New Visual-AI phishing detection feature to slam the door on web and email phishing
Reading Time: 3 minutes Visual-AI company, VISUA, has launched a new visual phishing detection feature that can accurately overcome many of the key detection evasion techniques that bad actors use […]
Isn’t It Time For Online Marketplaces To Take The Hint?
Reading Time: 5 minutes Declan McGonigle, VP at VISUA, has some thoughts on why Online Marketplaces need to take responsibility for copyright infringements on their platforms For years, online marketplaces […]
The Benefits of Visual-AI in Brand Protection
Reading Time: 4 minutes The 5 Brand Protection benefits of using Visual-AI It’s been said for a number of years that Visual-AI is changing the game when it comes to […]
Marketing Advice During COVID That Could Kill Your Business
Reading Time: 5 minutes VISUA Marketing Director, Franco De Bonis highlights the risk of taking marketing advice during COVID at face value Marketers around the world are being advised to […]
Why are print-on-demand companies at high risk of copyright lawsuits?
Reading Time: 5 minutes VISUA’s research shows that many print-on-demand companies are not doing enough to protect themselves from potential lawsuits Print-on-demand companies enable designers and businesses to sell merchandise […]
Press Release: 70% of Custom Print Companies are ignoring copyright laws
Reading Time: 4 minutes New research shows 70% of custom print-on-demand companies ignoring copyright and trademark laws Study by Visual-AI company VISUA reveals online print companies across the UK and […]
Press Release: New research shows brands may be blind to 88% of mentions
Reading Time: 2 minutes New research shows 88% of online brand mentions are visual and brands may be blind to them Brands could access >1000% more brand monitoring intelligence by […]
LogoGrab is Now VISUA
Reading Time: 2 minutes Those familiar with LogoGrab will have noticed that things have changed around here. Yes, LogoGrab is now VISUA! The new brand name reflects the increased features […]
Using Visual-AI to Highlight COVID-19 Lockdown Violations in Italy
Reading Time: 3 minutes Spotting COVID-19 Lockdown violations on social media More and more countries are tightening their rules around movement and physical distance to help mitigate the spread of […]
New Anti-Counterfeit Legislation Directly Impacts Marketplaces
Reading Time: 6 minutes Anti-counterfeit legislation changes marketplace landscape 10 years ago, the world was drowning in spam email and nobody thought it could ever be managed. But here we […]
VISUA’s new ad detection feature gives competitive advantage
Reading Time: 2 minutes PRESS RELEASE Release date: 22 January 2020 NEW YORK: Visual-AI company, VISUA, has launched a new ad detection feature that can accurately identify and provide specialised […]
3 Reasons to Monitor Visual Mentions
Reading Time: 4 minutes We all know how crucial Social Media Monitoring is for any brand’s analytics strategy. Text-based reporting is a great resource as it allows brands to detect […]
Visual-AI experts, VISUA, advise counterfeit caution this Christmas
Reading Time: 3 minutes New York and Dublin-based logo and object detection company VISUA urges consumers to beware when purchasing branded goods online VISUA, a leading Visual-AI company is advising […]
Is your social media monitoring missing something?
Reading Time: 4 minutes What Social Media Monitoring has been missing Are you finding more and more images and videos containing brand logos are appearing on social media? Are you […]
How Bad is the Counterfeit Problem in Ecommerce?
Reading Time: 3 minutes Is the counterfeit problem in Ecommerce something brands need to worry about? The e-commerce industry has been battling a major counterfeit problem for a number of […]
What Will Logos Look Like in the Future?
Reading Time: 3 minutes Logo and graphic design In order to answer the question “what will logos look like in the future?”, we need to examine the future of graphic […]
The Rise of Women’s Sports Sponsorship
Reading Time: 5 minutes Making the case for women’s sports sponsorship Women’s sport has, up until now, been very much an afterthought when it comes to sponsorships. Men’s sport has […]
8 Visual-AI FAQs
Reading Time: 5 minutes 1. What is Visual-AI? Visual-AI is the identification of objects and logos within an image. When using Visual-AI technology, images or videos are passed through detection […]
VISUA’s Logo Placement
Reading Time: 3 minutes What is Logo Placement? When it comes to logo recognition, we at VISUA always aim to provide our customers with the highest quality technology out there. […]
4 Ways Brands can Use a Logo Recognition Tool
Reading Time: 3 minutes Why logo recognition? Does your current platform or product provide a logo recognition tool for your clients? If not, you might want to consider investing in […]
Sports Sponsorship Trends for 2019
Reading Time: 4 minutes Our Sports Sponsorship trends predictions The world of Sports Sponsorship has seen much growth in the last couple of years. So what trends should we expect […]
Protecting Your Brand From Counterfeiting at Christmas time
Reading Time: 4 minutes Counterfeits at Christmas Time It’s that time of the year again! This Christmas season, heaps of counterfeits are just waiting to be purchased from e-commerce stores […]
Social Media Monitoring and GIFs: Why they’re more important than you think.
Reading Time: 4 minutes Where did GIFs come from? The GIF (Graphic Interchange Format) was invented by Steve Wilhite in 1987 and has been gaining popularity among social media users […]
Can Visual-AI Help Visually Impaired People?
Reading Time: 5 minutes How Visual-AI can help visually impaired people Around 1.3 billion people live with some form of vision impairment. As we are now living in the Visual Age, images […]
The Evolution of Visual-AI
Reading Time: 4 minutes How Visual-AI has grown over time We all know that A.I. has come a long way, particularly in recent years. The evolution of A.I. can be […]
How Visual-AI Can Improve Ecommerce
Reading Time: 3 minutes Artificial Intelligence and e-commerce In recent years, the use of Artificial Intelligence (A.I.) appears to be making its way into almost every industry and e-commerce is […]
Choosing the right Visual-AI tool for brand value
Reading Time: 7 minutes A.I. in the Visual Age 3.2 billion images are uploaded to social media everyday. That’s astronomical in comparison to just a few years ago. In fact, […]
The State of Sports Sponsorship in 2018: World Cup and Wimbledon
Reading Time: 6 minutes The State of Sports Sponsorship in 2018: World Cup and Wimbledon Summer of 2018 so far appears to have brought with it many Sports Sponsorship opportunities, […]
Counterfeit Cosmetics in E-commerce: The Importance of Brand Protection
Reading Time: 4 minutes Counterfeiting in e-commerce today The number of counterfeit products being sold on e-commerce sites is on the rise and as a result, counterfeiting is becoming an […]
Is this the future of advertising?
Reading Time: 4 minutes Logos in space: The Future of Advertising? Advertising has changed a lot since the days of T.V. commercials, newspaper ads, and billboards. Even online banner ads […]
Is Visual-AI the Key to Detecting Sarcasm on Social Media?
Reading Time: 4 minutes How to Detect Sarcasm on Social Media Sarcasm has always been prevalent on social media. What isn’t so prevalent, however, is the ability for Social Media […]
How to Commercialize Visual Listening for Social Media Monitoring
Reading Time: 4 minutes How to Commercialize Visual Listening for Social Media Monitoring First of all, what is Visual Listening? In order to understand it, we first need to know what […]
Visual Listening: Uncovering Hidden Demographics
Reading Time: 5 minutes First of all, what is Visual Listening? Visual Listening is essentially the same thing as Social Listening or Social Media Listening, but instead of analyzing text-based […]
Counterfeit Detection: The Best Solution to Combat E-commerce Fraud
Reading Time: 4 minutes Why is Counterfeit Detection a must? Counterfeit sales account for 5-7% of world merchandise trade today. Because counterfeiters can easily and cheaply set up e-commerce storefronts, their criminal […]
4 Ecommerce Trends for 2018
Reading Time: 7 minutes 4 Ecommerce Trends for 2018 As 2018 is well underway, new trends are beginning to emerge within the world of e-commerce. E-commerce continues to grow 23% year-over-year. But […]
How to measure sports sponsorship ROI
Reading Time: 5 minutes Brand awareness and sports sponsorships: Sponsorship is an excellent promotional strategy for Sports Marketing and Sports Sponsorship agencies, as well as for brands, teams, clubs, and […]
VISUA launches brand insights for video
Reading Time: 3 minutes Recently Instagram launched their one-minute video capability, announcing to their fans, “We want to bring you fun, flexible, creative ways to create and watch video on Instagram” […]
Sponsorship in the Digital Age: The Rise of Esports
Reading Time: 4 minutes What are eSports? Esports involve video game competitions or tournaments which usually take the form of organized, multiplayer events between professional gamers. Spectators can observe these […]
Why Social Media Monitoring Companies Should Care about Online Videos
Reading Time: 3 minutes The importance of video It comes as no surprise that online video content is becoming more and more popular among social media users. From YouTube to […]
How Visual-AI can help B2B marketers gather data from ephemeral content
Reading Time: 4 minutes What is ephemeral content? In simple terms, ephemeral content involves any form of online content, be that an image or video, that disappears within a certain […]
How to Detect Fake Reviews on E-commerce Sites
Reading Time: 3 minutes Are humans biased? How well do humans spot fake reviews on e-commerce platforms? Not well at all according to a recent study conducted by Cornell University. The study […]
Are you Visual Listening?
Reading Time: 3 minutes Brands are starting to realize that they must look at different methods to follow trends on social media in order to avoid being left in the […]
Why Deep Neural Networks Could Turn your A.I. Dream into a Nightmare
Reading Time: 5 minutes Deep Neural Networks (DNNs) are awesome but not for the reason you might think. If you don’t get your facts straight they can turn your A.I. […]
Why is Visual Content Marketing so Important?
Reading Time: 2 minutes Content marketing is now one of the most important strategies for any marketer, but how many marketers include visual in their content strategy, and can the ROI of […]
How to Avoid Sales of Counterfeit Items in Ecommerce Part 2
Reading Time: 5 minutes Part Two Welcome to Part Two of this Visual Counterfeit Detection blog series! In our previous post, we discussed the role of the accounts team in bringing […]
5 Reasons Why Marketers Need Visual-AI
Reading Time: 5 minutes If your customers are seeking visual data via image or video recognition, it’s important to understand why. If marketers are not utilizing Visual-AI technology, they are […]
How to avoid sales of counterfeit items in ecommerce Part 1
Reading Time: 6 minutes Part One The counterfeiting epidemic The e-commerce industry has become the target of exponential counterfeit sales on various online marketplaces in recent years. While counterfeits have […]
The Benefits of Sports Sponsorships in the Digital Age of Visual Data
Reading Time: 5 minutes The Benefits of Sports Sponsorships in the Digital Age of Visual Data According to Crimson Hexagon, it is estimated that the global sponsorship spending for 2016 exceeded […]
6 Reasons Why Retailers Need A.I. for Automated Retail Intelligence
Reading Time: 4 minutes 1. A.I. can monitor retail out-of-stocks. Something that has been plaguing the offline retail industry for too long is the frequency of out-of-stocks in stores as […]
Engaging Millennials Through Image Recognition and Augmented Reality
Reading Time: 4 minutes Inés is the Content Marketer for Catchoom Technologies based in Barcelona. Also a hip-hop dancer, aspiring DJ and a vegetarian, she believes technology paired with creativity can bring amazing […]
Machine Diversity: a Non-Fatal Way of Doing A.I.
Reading Time: 4 minutes Machine Diversity: a Non-Fatal Way of Doing A.I. As we know, the definition of intelligence in its simplest form is “the ability to acquire and apply […]
What Brands Can Learn from the Way Consumers Purchase in the Digital Age
Reading Time: 5 minutes As consumer purchasing is increasingly shifting to the online space, today’s customers are 60% through their buying journeys by the time they reach their final purchasing decisions. […]
Hybrid Cloud: Type Safe Requests
Reading Time: 6 minutes The Hybrid Cloud At VISUA, our workflow is very computational-intensive, so we approach the different cloud offerings available to us in a pragmatic way. We do […]
How VISUA powered augmented reality for Heineken and James Bond
Reading Time: 2 minutes On September 22nd 2015 LogoGrab (now VISUA) exclusively launched the world’s first-ever global Augmented Reality campaign for one of the world’s largest beer brands. Powered exclusively […]