Brand Monitoring Computer Vision Articles
This category contains articles that relate to the brand monitoring industry in general and the benefits of implementing Computer Vision for this task.
Computer Vision enhances the process of brand monitoring by automating the detection of logos, text and objects in visual media (images and videos) at scale. The use of logo detection, text detection and object detection provides valuable insights that can help to better understand consumer behavior and sentiment, allowing for better planning and tracking of marketing and branding campaigns.
5 Reasons Why Marketers Need Visual-AI
Reading Time: 5 minutesIf your customers are seeking visual data via image or video recognition, it’s important to understand why.…
Brand Monitoring Sponsorship Monitoring
Are you Visual Listening?
Reading Time: 3 minutesBrands are starting to realize that they must look at different methods to follow trends on social…
Brand Monitoring
How Visual-AI can help B2B marketers gather data from ephemeral content
Reading Time: 4 minutesWhat is ephemeral content? In simple terms, ephemeral content involves any form of online content, be that…
Brand Monitoring
Why Social Media Monitoring Companies Should Care about Online Videos
Reading Time: 3 minutesThe importance of video It comes as no surprise that online video content is becoming more and…
Brand Monitoring
VISUA launches brand insights for video
Reading Time: 3 minutesRecently Instagram launched their one-minute video capability, announcing to their fans, “We want to bring you fun, flexible,…
Brand Monitoring VISUA News
Visual Listening: Uncovering Hidden Demographics
Reading Time: 5 minutesFirst of all, what is Visual Listening? Visual Listening is essentially the same thing as Social Listening…
Brand Monitoring
How to Commercialize Visual Listening for Social Media Monitoring
Reading Time: 4 minutesFirst of all, what is Visual Listening? In order to understand it, we first need to know what…
Brand Monitoring
Is Visual-AI the Key to Detecting Sarcasm on Social Media?
Reading Time: 4 minutesHow to Detect Sarcasm on Social Media Sarcasm has always been prevalent on social media. What isn’t…
Brand Monitoring
Social Media Monitoring and GIFs: Why they’re more important than you think.
Reading Time: 4 minutesWhere did GIFs come from? The GIF (Graphic Interchange Format) was invented by Steve Wilhite in 1987…
Brand Monitoring
4 Ways Brands can Use a Logo Recognition Tool
Reading Time: 3 minutesWhy logo recognition? Does your current platform or product provide a logo recognition tool for your clients?…
Brand Monitoring
Is your social media monitoring missing something?
Reading Time: 4 minutesWhat Social Media Monitoring has been missing Are you finding more and more images and videos containing…
Brand Monitoring
3 Reasons to Monitor Visual Mentions
Reading Time: 3 minutesWe all know how crucial Social Media Monitoring is for any brand’s analytics strategy. Text-based reporting is…
Brand Monitoring
Visual-AI For Brand Monitoring
Reading Time: 2 minutesYour Social & Brand Monitoring Platform Powered By Best-In-Class Enterprise Visual-AI Brand monitoring is a powerful tool…
Brand Monitoring
Social Listening is Pointless if You Can’t Track Visuals
Reading Time: 4 minutesIn the visual age, social listening platforms need to keep up, says Senior Content Manager, Claire Kane…
Brand Monitoring Featured
Maximising brand engagement in a new era of in-depth insights
Reading Time: 3 minutesInnovative Object and Scene Detection technology enables the gathering of visual data which can be used to…
Brand Monitoring
Brandwatch takes brand insights to new heights through the power of Visual-AI
Brandwatch wanted to introduce a way to analyse visual brand data, something they deemed to crucial in retaining their customers.…
Brand Monitoring
Images are the new words. Start reading.
Most social media monitoring platforms are missing 88% of brand mentions. Download our Visual Brand Mentions Report to discover how…
Brand Monitoring
11 Best Social Listening Platforms (Updated for 2022)
Reading Time: 7 minutesA close look at some of the best social listening tools available There are some things you…
Brand Monitoring