Creative Campaigns Computer Vision Articles

This category contains articles that relate to creative marketing campaigns and how the use of Computer Vision allows unique and engaging campaigns to be developed.

The use of logo detection, text detection, object detection and visual search allows campaigns that can incorporate brand, product and slogan detection/verification and augmented reality elements, all from any standard consumer smartphone device.

BLOG BLOG
How VISUA powered augmented reality for Heineken and James Bond

Reading Time: 2 minutes On September 22nd 2015  LogoGrab (now VISUA) exclusively launched the world’s first-ever global Augmented Reality campaign…

Creative Campaigns
BLOG BLOG
Engaging Millennials Through Image Recognition and Augmented Reality

Reading Time: 4 minutes Inés is the Content Marketer for Catchoom Technologies based in Barcelona. Also a hip-hop dancer, aspiring DJ and a…

Creative Campaigns
BLOG BLOG
Why is Visual Content Marketing so Important? [UPDATED FOR 2021]

Reading Time: 3 minutes How we do business, from HR to sales to customer service has changed since March 2020…

Creative Campaigns
BLOG BLOG
Visual-AI For Creative Marketing Campaigns

Reading Time: 3 minutes Your Creative Marketing Campaigns Powered By Best-In-Class Enterprise Visual-AI Various sources estimate that today’s consumer is…

Creative Campaigns
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