Reading Time: 6 minutes
February 18, 2020
hero_brand-protection-counterfeit

New Anti-Counterfeit Legislation Directly Impacts Marketplaces

Reading Time: 6 minutes Anti-counterfeit legislation changes marketplace landscape 10 years ago, the world was drowning in spam email and nobody thought it could ever be managed. But here we […]
November 27, 2019
counterfeit make up brushes

Visual-AI experts, VISUA, advise counterfeit caution this Christmas

Reading Time: 3 minutes New York and Dublin-based logo and object detection company VISUA urges consumers to beware when purchasing branded goods online VISUA, a leading Visual-AI company is advising […]
April 2, 2019
Is your social media monitoring missing something?

Is your social media monitoring missing something?

Reading Time: 4 minutes What Social Media Monitoring has been missing Are you finding more and more images and videos containing brand logos are appearing on social media? Are you […]
March 12, 2019
ecommerce counterfeit problem

How Bad is the Counterfeit Problem in Ecommerce?

Reading Time: 3 minutes Is the counterfeit problem in Ecommerce something brands need to worry about? The e-commerce industry has been battling a major counterfeit problem for a number of […]
March 2, 2019
Future of Logos

What Will Logos Look Like in the Future?

Reading Time: 3 minutes Logo and graphic design In order to answer the question “what will logos look like in the future?”, we need to examine the future of graphic […]
February 26, 2019
action-american-football-athlete-906073-1

The Rise of Women’s Sports Sponsorship

Reading Time: 5 minutes Making the case for women’s sports sponsorship Women’s sport has, up until now, been very much an afterthought when it comes to sponsorships. Men’s sport has […]
January 30, 2019
graphic_logo_placement@2x-1

VISUA’s Logo Placement

Reading Time: 3 minutes What is Logo Placement? When it comes to logo recognition, we at VISUA always aim to provide our customers with the highest quality technology out there. […]
January 18, 2019
logo recognition corona bottle poolside

4 Ways Brands can Use a Logo Recognition Tool

Reading Time: 3 minutes Why logo recognition? Does your current platform or product provide a logo recognition tool for your clients? If not, you might want to consider investing in […]
January 15, 2019
sports sponsorship 2019

Sports Sponsorship Trends for 2019

Reading Time: 4 minutes Our Sports Sponsorship trends predictions The world of Sports Sponsorship has seen much growth in the last couple of years. So what trends should we expect […]
December 14, 2018
counterfeit at christmastime

Protecting Your Brand From Counterfeiting at Christmas time

Reading Time: 4 minutes Counterfeits at Christmas Time It’s that time of the year again! This Christmas season, heaps of counterfeits are just waiting to be purchased from e-commerce stores […]
November 1, 2018
nike-hat-gifs

Social Media Monitoring and GIFs: Why they’re more important than you think.

Reading Time: 4 minutes Where did GIFs come from? The GIF (Graphic Interchange Format) was invented by Steve Wilhite in 1987 and has been gaining popularity among social media users […]
September 9, 2018
text detection visual AI

Choosing the right Visual-AI tool for brand value

Reading Time: 7 minutes A.I. in the Visual Age 3.2 billion images are uploaded to social media everyday. That’s astronomical in comparison to just a few years ago. In fact, […]
August 3, 2018
Sports Sponsorship ball on pitch

The State of Sports Sponsorship in 2018: World Cup and Wimbledon

Reading Time: 6 minutes The State of Sports Sponsorship in 2018: World Cup and Wimbledon Summer of 2018 so far appears to have brought with it many Sports Sponsorship opportunities, […]
July 10, 2018
counterfeit cosmetics brushes

Counterfeit Cosmetics in E-commerce: The Importance of Brand Protection

Reading Time: 4 minutes Counterfeiting in e-commerce today The number of counterfeit products being sold on e-commerce sites is on the rise and as a result, counterfeiting is becoming an […]
May 13, 2018
Social Media Monitoring

How to Commercialize Visual Listening for Social Media Monitoring

Reading Time: 4 minutes How to Commercialize Visual Listening for Social Media Monitoring First of all, what is Visual Listening? In order to understand it, we first need to know what […]
May 21, 2017
esports-sponsorship

Sponsorship in the Digital Age: The Rise of Esports

Reading Time: 4 minutes What are eSports? Esports involve video game competitions or tournaments which usually take the form of organized, multiplayer events between professional gamers. Spectators can observe these […]
April 30, 2017
Video-social-media-monitoring-companies

Why Social Media Monitoring Companies Should Care about Online Videos

Reading Time: 3 minutes The importance of video It comes as no surprise that online video content is becoming more and more popular among social media users. From YouTube to […]